Trek increases range of Road Bikes for Women
Do you know the Domane Models?
Here's a Trek article that might interest you Cyclist:
"The Domane range for Women is a sales success for Trek and has been expanded, now offering women-specific models. The Domane Women's bikes feature the renowned performance that softens the road, but is also equipped with specific design technologies for women (WSD ) at all points of contact.
The decision to pass the old Silca and Lexa models to the Domane brand is part of Trek's strategy to offer women's and men's models with the same technology and performance characteristics.
Emily Bremer, Trek's Women's Department Marketing Manager explains: "We believe that the buying process should take into account first the type of cycling practiced and then the sex of the practitioner. Preferably, a woman who is interested in a endurance road model with features that soften the road should be able to choose from all Domane models - both the normal range and the women's range - to see which model suits her best and which model provides the best performance and fit. Many of the women want a specific model for women, other half not.With placing all the bicycles of the same name, we hope to increase the options presented and, in the last case, to get more cyclists to ride the perfect bike. For many women , the perfect bike will be the new Domane for Women with touch points that provide a better fit right from the start. "
Our range of women's specific road bikes was already one of the most complete on the market, now with the Women's Domane is even more complete. The Domane for Women are available in four different platforms (SLR, SL, ALR, and AL), in disc options or tweezers. The Domane SLR 6 Disc for Women will be available for customization through Project One.
The Trek women's road range guarantees increased performance on all levels. All women's models have the same high performance design as their main range counterparts, with the added advantage of WSD technology at the touch points that provides a better fit from the start. Cyclists will be able to enjoy the women's specific design (WSD) handlebar, advancement and saddle, as well as a shorter crankset in certain sizes.
Domane Women's model range:
- Domane SLR 6 Disc for Women (4 color combinations and customizable through Project One)
- Domane SL 7 for Women
- Domane SL 6 Disc for Women
- Domane SL 5 Disc for Women
- Domane SL 5 for Women
- Domane ALR 4 Disc for Women
- Domane AL 3 for Women
- Domane AL 2 for Women
- In addition to Domane for Women, Trek also features Madone and Eminem for Women. "
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